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Tie together ideas making the most of web-presence
Pegasus Ventures Michigan promotes saving money and time while promoting affordable marketing.
Simple workflow brings together services like Facebook, Google My Business and a website and this blog post discusses tying these services together.
Use every tool available to reach the most people
The repetition of a similar message appearing on Facebook, Google My Business and in Email blasts reaches customers on their preferred medium. Use them in coordination!
It’s the old numbers game
Pegasus Ventures often suggests throwing flyers. Flyers reach people because they look at the flyers as they remove them from doors or mailboxes. It’s a reach rate of 100%
Following up with the client Pegasus Ventures hears, “I put out 100 flyers and nothing happened. Flyers don’t work”
500 or 1,000 flyers every weekend and watch what happens. Sheer numbers get results.
The web works the same way. Hit as many people as possible with all the available tools.
Schedule, Schedule, Schedule
Schedule ahead where possible. Set aside time each week to schedule ahead on platforms like Facebook and Constant Contact.
Organize, Organize, Organize
Rather than winging it, taking some time once a week to set up a couple of small campaigns focuses thinking and allows future planning in the long run saving time and making better campaigns.