Webmaster’s Blog
Thanks for stopping by the Pegasus Ventures Michigan blog. Check out the great content shared to help build web presence for your small business!
Smarter Advertising Online
Advice from a webmaster about advertising online Smart Online Advertising Online advertising and your small business Consider online advertising for small business owners with the same critical eye as every other option Often Pegasus Ventures Michigan website...
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Case Study- Depth in SEO Light Bright Signs
Pegasus Ventures Michigan discusses content depth and search engine optimization using a case study of Grand Rapids based client. Light Bright Signs
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Answer reviews
Responding to reviews helps in three ways, first, telling potential customers the small business owner takes customer feedback seriously, second, building good will with people reviewing the business and, third, discouraging bad actors.
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Do you own your website?
Often small businesses are surprised someone else owns their domain name, literally, registered in the name of a webmaster, do you control your website?
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The Social Media Manager
In just a few years, the term “social media manager” came into existence, changed and then changed again. Chances are it will continue to change as content marketing evolves in the digital space, but some things will remain the same. Learn more about employing a social media manager from Pegasus Ventures
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Facebook Messenger
Use Facebook Messenger so customers easily reach your small business from their phone, tablet, Desktop computer or other mobile device. Learn the value of Facebook Messenger and get step by step instructions to add this free tool to your website.
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Hash Tags
Hashtags direct social media users to specific category content on platforms like Instagram, Twitter and Facebook. Pegasus Ventures shares best practices to help small business cash in on hashtags
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Social Media- Getting started
Pegasus Ventures firmly believes in performance. For those of us owning small businesses frittering time damages success more than any wasted dollar.
This series on Facebook and best practices in social shares the best most effective use of Facebook to drive top line sales.
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Surprise- Email blasts work
A great tool Constant Contact gets the message out to current customers who already like your small business. Having a special? Got a coupon you want to share or something new on the menu?
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