Search Engine Optimization
Pegasus Ventures Michigan blog posts focusing on search engine optimization for the small business owner
Even the most basic web design principles can have large scale effects on your success in the marketplace. Pegasus Ventures Michigan includes search engine optimization as part of developing websites for small businesses using established industry recognized best practices.
Search Engine Optimization comes with many myths and misunderstandings. Pegasus Ventures Michigan hopes to dispel the myths adding fact to fiction through educating owners with easy to understand blog posts.
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One aspect of great search engine optimization; Use the data Google My Business collects and shares with owners about a company.
The data belongs on websites to grow traffic from Google users.
Few small businesses use video, at all, as part of a search engine optimization strategy giving the active small business creator more opportunities to snag user attention for their company.
Stronger search engine optimization works better with a growing library of images. An image library ensures content ready to add to a website as well as cross posting to social media platforms and a website keeping everything fresh.
New clients call about a week after Pegasus Ventures Michigan launches a new website exclaiming, “You are great, I just looked and my website is first on Google.” Next, the palpable deflation as client hears, “No, you really are not at the top.”
“What your business is known for” on Google My Business is subjective describing the local small business from the point of view of Google users. Google allows no editing of the information, however, visiting the “Info” section of the Google My Business account helps the small business owner complete some of what Google users already say.
Pegasus Ventures client Light Bright Signs achieves 169% more views than competitors in its market. Learn more when you click or tap here to see this quick case study!